Barratt Developments PLC Virtual Reality

Who are Barratt Developments?

Barratt Developments is the nation’s leading housebuilder, creating great new places to live throughout Britain. Our business is acquiring land, obtaining planning consents and building the highest quality homes in places people aspire to live.

 

Barratt Developments

 

“We’ve worked with PinPoint Media for over 6 years on social content, internal content and recently in 2022 virtual reality. They’ve produced some of the best videos, animations and graphics we’ve ever had, some videos of which have been shortlisted for awards. We really enjoy working with them, their team are excellent and, very importantly, they are trusted by our CEO and Executive directors. – Derek Harris, Head of PR at Barratt Developments PLC.

 

🔗 Click here to read our Veolia VR case study

Play Video
cs up icon
0
Immersive VR experience
cs up icon
0 %
Immersive experience
cs up icon
0 +
Customisable interiors
Untitled design 51

01

The Brief

Keeping at the forefront of innovation and technology is something that Barratt Developments, as the UK’s largest house builder, are keen to secure. With the new build of the Zed House at the University of Salford underway and being unable to show people around the property prior to and during the build phase, we needed to think of a solution that would enable footfall within the property without detracting from the innovation and tech within.

02

The Challenge

We developed the VR Zed House. A photorealistic version of the Zed House that not only explains each element such as the heated skirting boards or the solar panels, but also enables the user to spec and design the rooms of the Zed House how they wish. Whilst the Zed House is not yet on the market and only 1 has ever been built, the proof of concept build enables Barratt and their partners to demonstrate what a ‘smart home’ of the future might look like.

Untitled design 50
Untitled design 52

03

The Outcome

By using Unreal Engine to develop the visuals and ensuring all elements are to scale, we created an immersive virtual reality experience available to anyone, anywhere, if sent the correct details. A secure form of VR that showcases to those immersed in the experience what could, can and will be the sustainable home of the 21st century.

Want the same results?

Get in touch to see how we can help you today

You may also like...

Future Homes Hub | 2023
Insane Grain - Insane Kane AR Packaging | 2023
Payhawk launches blitz campaign in Las Vegas
1.1 Million Impressions
RIAT 2023 360 Marketing Campaign

Unlock a world of insights! 🚀

Sign up today to receive exclusive access to our monthly events and white papers, carefully crafted from the wealth of knowledge and success stories gleaned from our incredible client results.

Join us on the journey to excellence — where expertise meets innovation.
Don’t miss out, secure your spot now!

Project details

Send us a message and one of our experts will be in touch shortly.

right arrow yellow

"*" indicates required fields

Procurement

Send us a message and one of our experts will be in touch shortly.

right arrow yellow

"*" indicates required fields