Veolia VR | 2023

Who are Veolia?

Veolia Nuclear Solutions is dedicated to pioneering extraordinary and innovative solutions. Prioritising safety, speed and efficiency in addressing the intricate challenges presented by nuclear waste.

Veolia

“I must say a big thank you to PinPoint for bringing this project to life! It has been a pleasure to work alongside such a talented and dedicated team of people.” – Josh Green (Veolia Nuclear Solutions Marketing and Communications Executive)

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01

The Brief

Leading brands strive to craft immersive virtual experiences that bring the extraordinary to life without any risk.  Veolia’s GeoMeltfacility simulation was designed for a secure and captivating encounter.

Given the inherent hazards of the actual GeoMeltfacility, regular access for workers is restricted. In response, Veolia sought to replicate the experience through a remarkably realistic VR simulation. This enables them to showcase the intricacies of the facility at various events and share the virtual encounter with clients, ensuring a safe yet engaging experience for all.

02

The Challenge

One significant hurdle the team faced with the GeoMeltfacility was realising an environment without any prior visits. The team relied carefully upon traditional pre-production methods like style frames, moodboards, storyboards (visual journeys), and signing each stage off prior to progressing the project.

Given the novelty of VR technology, it occasionally presented resistance. The team encountered tough phases, grappling with issues such as misaligned VR user orientation, and instances where users unexpectedly spawned out of the environment during production. Despite these challenges, the team persevered to deliver an engaging and functional VR experience.   

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03

The Outcome

Despite all the challenges, the team persevered, with several A/B internal testing stages, client feedback and a handful of demonstrations with the client. 

This allowed the team to pick up and tweak any technical issues that restricted the virtual experience from running seamlessly for our client. The team also implemented the use of AI to help support the project using ChatGPT and Unreal Engine 5 as a part of the VR software construction.  

The final outcome consisted of a realistic immersive experience including the sights and sounds of the GeoMeltfacility and an educational walk-through which Veolia have since been delighted with. 

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