Getting it right on social media doesn’t have to be dull.
Getting it right on social media doesn’t have to be dull.
As their main message is about healthy eating not being dull, it was important that the content was as exciting and eye-grabbing as possible. As the client wanted a retro vibe we used stock footage to try and recreate the 80s broadcast look and feel, juxtaposed against the fun and vibrant packaging and onscreen text.
To complement the longer video for YouTube, we also created shorter versions in square, which were optimised for Instagram and Facebook as well as short and sharp animations for TikTok and Instagram stories.
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