Social Media & Influencer Marketing

Social Media & Influencer Marketing

Social Media & Influencer Marketing

WE'RE THE

WE'RE THE

WE'RE THE

Influencer Marketing Agency

Influencer Marketing Agency

Influencer Marketing Agency

PAID MEDIA TO PERFORMANCE CREATIVE

PAID MEDIA TO PERFORMANCE CREATIVE

WE GOT YOU

WE GOT YOU

A woman holds a jar of energy gummies up to the camera in a social video
A woman reacts with surprise as she tries a rice snack on camera
PinPoint Media

Influencer Marketing Agency UK, Based in London

Influencer Marketing Agency UK, Based in London

Influencer Marketing Agency UK, Based in London

Influencer marketing is paid and gifted work with creators, from nano to celebrity tier, so their content reaches the right audience and drives purchase intent for a brand. Paid amplification through Spark Ads and Partnership Ads then extends the reach of that creator content.

As an influencer marketing agency in the UK, PinPoint Media runs end-to-end influencer and social programmes for consumer brands. That covers creator sourcing, contracting, briefing, content rights, content strategy, channel management, community management and performance reporting, all under one roof.

What our social and influencer service includes

Influencer marketing is paid and gifted work with creators, from nano to celebrity tier, so their content reaches the right audience and drives purchase intent for a brand. Paid amplification through Spark Ads and Partnership Ads then extends the reach of that creator content.

As an influencer marketing agency in the UK, PinPoint Media runs end-to-end influencer and social programmes for consumer brands. That covers creator sourcing, contracting, briefing, content rights, content strategy, channel management, community management and performance reporting, all under one roof.

What our social and influencer service includes

Influencer marketing is paid and gifted work with creators, from nano to celebrity tier, so their content reaches the right audience and drives purchase intent for a brand. Paid amplification through Spark Ads and Partnership Ads then extends the reach of that creator content.

As an influencer marketing agency in the UK, PinPoint Media runs end-to-end influencer and social programmes for consumer brands. That covers creator sourcing, contracting, briefing, content rights, content strategy, channel management, community management and performance reporting, all under one roof.

What our social and influencer service includes

01.

01.

Influencer Strategy

Influencer Strategy

Influencer and creator strategy, from nano to celebrity tier. As an influencer marketing agency in the UK, we match the right creators to your goals, whether that's reach, trust or sales.

02.

02.

Creator Management

Creator Management

Creator sourcing, contracting, briefing and content approvals. As an influencer agency in London, we handle it end to end, so you get on-brand content without chasing a single contract.

03.

03.

Paid Amplification

Paid Amplification

Whitelisting, Spark Ads and Partnership Ads to amplify creator content through paid. Your strongest creator content gets the media budget it deserves, reaching new audiences with the trust of a real voice.

04.

04.

TikTok Shop Affiliates

TikTok Shop Affiliates

TikTok Shop creator affiliate programmes. As a TikTok Shop Certified Agency, we recruit and manage affiliate creators who sell your products directly on TikTok.

05.

05.

Reporting

Reporting

Reporting on reach, engagement, EMV, attributed sales and creator content performance. You see exactly which creators drove sales and what each one returned.

06.

06.

Always-On Organic Social

Always-On Organic Social

Always-on organic social strategy across TikTok, Instagram, YouTube, LinkedIn, Pinterest and emerging platforms. Organic and influencer content work together, so creator posts land on channels that already have a following.

07.

07.

Content Planning

Content Planning

Social-first content planning and ideation. Every creator brief starts from a clear idea, so the content feels native and still sells.

Platforms we manage

TikTok (including TikTok Shop), Instagram, YouTube, YouTube Shorts, Pinterest, LinkedIn, Threads, Snapchat, Reddit.

Influencer tiers we work with

  • Nano (1k to 10k)

  • Micro (10k to 100k)

  • Mid-tier (100k to 500k)

  • Macro (500k to 1M)

  • Celebrity (1M+)

Who this is for

Consumer, DTC and FMCG brands that want to build a social-native presence, launch products through creators, or work with a certified TikTok Shop agency to scale an affiliate programme.

Certifications

TikTok Shop Certified Agency. Meta Business Partner.

Platforms we manage

TikTok (including TikTok Shop), Instagram, YouTube, YouTube Shorts, Pinterest, LinkedIn, Threads, Snapchat, Reddit.

Influencer tiers we work with

  • Nano (1k to 10k)

  • Micro (10k to 100k)

  • Mid-tier (100k to 500k)

  • Macro (500k to 1M)

  • Celebrity (1M+)

Who this is for

Consumer, DTC and FMCG brands that want to build a social-native presence, launch products through creators, or work with a certified TikTok Shop agency to scale an affiliate programme.

Certifications

TikTok Shop Certified Agency. Meta Business Partner.

Platforms we manage

TikTok (including TikTok Shop), Instagram, YouTube, YouTube Shorts, Pinterest, LinkedIn, Threads, Snapchat, Reddit.

Influencer tiers we work with

  • Nano (1k to 10k)

  • Micro (10k to 100k)

  • Mid-tier (100k to 500k)

  • Macro (500k to 1M)

  • Celebrity (1M+)

Who this is for

Consumer, DTC and FMCG brands that want to build a social-native presence, launch products through creators, or work with a certified TikTok Shop agency to scale an affiliate programme.

Certifications

TikTok Shop Certified Agency. Meta Business Partner.

FAQS

FAQS

FAQS

What does an influencer marketing agency do?

An influencer marketing agency finds, briefs and manages creators so their content helps sell a brand's products. PinPoint Media runs this end to end for consumer, DTC and FMCG brands in London and across the UK: creator sourcing, contracts, briefing, approvals and content rights, plus Spark Ads, Partnership Ads and TikTok Shop affiliate programmes.

What does an influencer marketing agency do?

An influencer marketing agency finds, briefs and manages creators so their content helps sell a brand's products. PinPoint Media runs this end to end for consumer, DTC and FMCG brands in London and across the UK: creator sourcing, contracts, briefing, approvals and content rights, plus Spark Ads, Partnership Ads and TikTok Shop affiliate programmes.

What does influencer marketing from PinPoint Media include?

PinPoint Media runs influencer programmes end to end. That covers creator sourcing, contracting, briefing, content approvals and content rights. It also covers whitelisting, Spark Ads and Partnership Ads to amplify creator content through paid, and TikTok Shop creator affiliate programmes. All of it sits under one roof, alongside always-on organic social.

What does influencer marketing from PinPoint Media include?

PinPoint Media runs influencer programmes end to end. That covers creator sourcing, contracting, briefing, content approvals and content rights. It also covers whitelisting, Spark Ads and Partnership Ads to amplify creator content through paid, and TikTok Shop creator affiliate programmes. All of it sits under one roof, alongside always-on organic social.

How does PinPoint Media run a creator campaign?

PinPoint Media finds creators, briefs them and keeps each creator's natural style. For Umberto Giannini, it identified and briefed creators individually across the UK and US, guided the content themes and supported key TikTok assets with selective paid promotion. Paid amplification can then extend the reach of creator content.

How does PinPoint Media run a creator campaign?

PinPoint Media finds creators, briefs them and keeps each creator's natural style. For Umberto Giannini, it identified and briefed creators individually across the UK and US, guided the content themes and supported key TikTok assets with selective paid promotion. Paid amplification can then extend the reach of creator content.

Who works on an influencer programme at PinPoint Media?

PinPoint Media's team handles creator sourcing, contracting, briefing and approvals, and works with creators at every tier. That runs from nano (1k to 10k) and micro (10k to 100k) through mid-tier (100k to 500k) and macro (500k to 1M) to celebrity (1M+). PinPoint Media is a TikTok Shop Certified Agency and a Meta Business Partner.

Who works on an influencer programme at PinPoint Media?

PinPoint Media's team handles creator sourcing, contracting, briefing and approvals, and works with creators at every tier. That runs from nano (1k to 10k) and micro (10k to 100k) through mid-tier (100k to 500k) and macro (500k to 1M) to celebrity (1M+). PinPoint Media is a TikTok Shop Certified Agency and a Meta Business Partner.

How does PinPoint Media measure influencer marketing?

PinPoint Media reports on reach, engagement, earned media value (EMV), attributed sales and creator content performance. For Umberto Giannini, creator-led TikTok videos averaged over 250,000 organic views each, with minimal ad spend after production. Attributed sales keep the programme tied to revenue, not just views.

How does PinPoint Media measure influencer marketing?

PinPoint Media reports on reach, engagement, earned media value (EMV), attributed sales and creator content performance. For Umberto Giannini, creator-led TikTok videos averaged over 250,000 organic views each, with minimal ad spend after production. Attributed sales keep the programme tied to revenue, not just views.

What does a first influencer marketing call cover?

The first call covers your brand, your audience and what you want creators to do, such as launch a product or grow a TikTok Shop affiliate programme. PinPoint Media says where it sees the opportunity and whether it is the right fit. If it is a fit, a tailored proposal follows after the call.

What does a first influencer marketing call cover?

The first call covers your brand, your audience and what you want creators to do, such as launch a product or grow a TikTok Shop affiliate programme. PinPoint Media says where it sees the opportunity and whether it is the right fit. If it is a fit, a tailored proposal follows after the call.

Why use PinPoint Media for influencer marketing instead of doing it in-house?

PinPoint Media handles sourcing, contracting, briefing, content rights and reporting in one place, so a brand does not run each step itself. It also links creator work to paid amplification and TikTok Shop. A brand gets an influencer agency in London with 80+ specialists and experience briefing creators across the UK and US, instead of a stretched in-house team.

Why use PinPoint Media for influencer marketing instead of doing it in-house?

PinPoint Media handles sourcing, contracting, briefing, content rights and reporting in one place, so a brand does not run each step itself. It also links creator work to paid amplification and TikTok Shop. A brand gets an influencer agency in London with 80+ specialists and experience briefing creators across the UK and US, instead of a stretched in-house team.