PAID SEARCH & PPC

PAID SEARCH & PPC

PAID SEARCH & PPC

WE'RE THE

WE'RE THE

WE'RE THE

PAID SEARCH & PPC AGENCY

PAID SEARCH & PPC AGENCY

PAID SEARCH & PPC AGENCY

PAID MEDIA TO PERFORMANCE CREATIVE

PAID MEDIA TO PERFORMANCE CREATIVE

PAID MEDIA TO PERFORMANCE CREATIVE

WE GOT YOU

WE GOT YOU

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PinPoint Media

PPC Agency in London and the UK

PPC Agency in London and the UK

PPC Agency in London and the UK

PinPoint Media plans and runs paid search campaigns across Google Ads, Microsoft Ads and YouTube for DTC, consumer and FMCG brands. 

As a Google Premier Partner 2025, we're in the top 3% of participating Google Partners, with direct access to beta features, early product releases and a dedicated Google representative.

What our paid search service includes

PinPoint Media plans and runs paid search campaigns across Google Ads, Microsoft Ads and YouTube for DTC, consumer and FMCG brands. 

As a Google Premier Partner 2025, we're in the top 3% of participating Google Partners, with direct access to beta features, early product releases and a dedicated Google representative.

What our paid search service includes

PinPoint Media plans and runs paid search campaigns across Google Ads, Microsoft Ads and YouTube for DTC, consumer and FMCG brands. 

As a Google Premier Partner 2025, we're in the top 3% of participating Google Partners, with direct access to beta features, early product releases and a dedicated Google representative.

What our paid search service includes

01.

01.

Google Ads & Shopping

Google Ads & Shopping

Google Ads strategy and account architecture across Search, Performance Max, Shopping, Demand Gen and YouTube, with Google Shopping and product feed optimisation. For the full Google service, see our Google Ads agency page.

02.

02.

Microsoft Ads (Bing)

Microsoft Ads (Bing)

Microsoft Ads (Bing) management, so your search budget reaches people searching on Bing and across Microsoft’s network as well as on Google.

03.

03.

Amazon Ads

Amazon Ads

Amazon PPC management across Sponsored Products, Sponsored Brands and Sponsored Display, so your products show up where shoppers are already searching to buy.

04.

04.

Keywords, Bidding & Budgets

Keywords, Bidding & Budgets

Keyword research, negative keyword management and search query mining, plus bid strategy management, budget pacing and tCPA / tROAS optimisation.

05.

05.

Tracking, Testing & Reporting

Tracking, Testing & Reporting

Conversion tracking, GA4 setup and server-side tagging, landing page and conversion rate testing, and weekly and monthly reporting against revenue, ROAS and CAC.

Platforms we manage

Google Ads (Search, Performance Max, Shopping, Demand Gen, Display, YouTube), Microsoft Ads, Amazon Ads.

Who this is for

DTC, consumer and FMCG brands that want to scale Google Shopping, recover wasted PPC spend, or build a Google Ads account from the ground up.

Certifications

Google Premier Partner 2025, which puts us in the top 3% of participating Google Partners.

Platforms we manage

Google Ads (Search, Performance Max, Shopping, Demand Gen, Display, YouTube), Microsoft Ads, Amazon Ads.

Who this is for

DTC, consumer and FMCG brands that want to scale Google Shopping, recover wasted PPC spend, or build a Google Ads account from the ground up.

Certifications

Google Premier Partner 2025, which puts us in the top 3% of participating Google Partners.

Platforms we manage

Google Ads (Search, Performance Max, Shopping, Demand Gen, Display, YouTube), Microsoft Ads, Amazon Ads.

Who this is for

DTC, consumer and FMCG brands that want to scale Google Shopping, recover wasted PPC spend, or build a Google Ads account from the ground up.

Certifications

Google Premier Partner 2025, which puts us in the top 3% of participating Google Partners.

FAQS

FAQS

FAQS

What does a PPC agency in London do?

A PPC agency plans and manages paid search ads so a brand appears when people search for what it sells. PinPoint Media runs Google Ads, Shopping, Performance Max, YouTube and Microsoft Ads for DTC, consumer and FMCG brands. Its London team covers account structure, keywords, product feeds, bidding, conversion tracking and reporting.

What does a PPC agency in London do?

A PPC agency plans and manages paid search ads so a brand appears when people search for what it sells. PinPoint Media runs Google Ads, Shopping, Performance Max, YouTube and Microsoft Ads for DTC, consumer and FMCG brands. Its London team covers account structure, keywords, product feeds, bidding, conversion tracking and reporting.

What is paid search, and how is it different from paid social?

Paid search is advertising on search engines such as Google and Bing, served to people actively searching for keywords. Paid social drives demand. Paid search captures it. PinPoint Media runs Google Ads (Search, Performance Max, Shopping, Demand Gen, YouTube), Microsoft Ads and Amazon Ads for DTC, consumer and FMCG brands.

What is paid search, and how is it different from paid social?

Paid search is advertising on search engines such as Google and Bing, served to people actively searching for keywords. Paid social drives demand. Paid search captures it. PinPoint Media runs Google Ads (Search, Performance Max, Shopping, Demand Gen, YouTube), Microsoft Ads and Amazon Ads for DTC, consumer and FMCG brands.

How does PinPoint Media run a Google Ads account?

PinPoint Media sets the account architecture, then manages keywords, negative keywords and search query mining. It optimises the product feed for Google Shopping and manages bid strategy, budget pacing and tCPA and tROAS targets. It also sets up conversion tracking, including GA4 and server-side tagging, and tests landing pages. Reporting is weekly and monthly.

How does PinPoint Media run a Google Ads account?

PinPoint Media sets the account architecture, then manages keywords, negative keywords and search query mining. It optimises the product feed for Google Shopping and manages bid strategy, budget pacing and tCPA and tROAS targets. It also sets up conversion tracking, including GA4 and server-side tagging, and tests landing pages. Reporting is weekly and monthly.

Who works on a paid search account at PinPoint Media?

A paid search account is run by media buyers, data scientists and strategists from PinPoint Media's 80+ specialists. PinPoint Media is a Google Premier Partner 2025, which puts it in the top 3% of participating Google Partners. Creative made in-house sits in the same team, so Shopping and Performance Max assets do not need a second agency.

Who works on a paid search account at PinPoint Media?

A paid search account is run by media buyers, data scientists and strategists from PinPoint Media's 80+ specialists. PinPoint Media is a Google Premier Partner 2025, which puts it in the top 3% of participating Google Partners. Creative made in-house sits in the same team, so Shopping and Performance Max assets do not need a second agency.

How does PinPoint Media measure paid search results?

PinPoint Media reports against revenue, ROAS and CAC, so every click is tied to what it earns. Joonbyrd Google Shopping revenue grew 114.85%, averaged over a quarter. FACEGYM reached a 5.66 ROAS on Google Shopping. For Stitch Fix UK, non-brand CPA fell 64% and non-brand conversions rose 91% after the account went from 87 campaigns to 16.

How does PinPoint Media measure paid search results?

PinPoint Media reports against revenue, ROAS and CAC, so every click is tied to what it earns. Joonbyrd Google Shopping revenue grew 114.85%, averaged over a quarter. FACEGYM reached a 5.66 ROAS on Google Shopping. For Stitch Fix UK, non-brand CPA fell 64% and non-brand conversions rose 91% after the account went from 87 campaigns to 16.

What happens on a first Google Ads call with PinPoint Media?

The first call covers your products, your current Google Ads set-up and your numbers. PinPoint Media says where it sees wasted spend and growth, and whether it is the right fit. A member of the PinPoint Media team gets back to you to set up the call, and a tailored proposal follows after it.

What happens on a first Google Ads call with PinPoint Media?

The first call covers your products, your current Google Ads set-up and your numbers. PinPoint Media says where it sees wasted spend and growth, and whether it is the right fit. A member of the PinPoint Media team gets back to you to set up the call, and a tailored proposal follows after it.

Why use PinPoint Media for paid search instead of managing Google Ads in-house?

PinPoint Media is a Google Premier Partner 2025, and its PPC management covers feeds, tracking, bidding and testing together in one team. That helps brands that want to scale Google Shopping, recover wasted PPC spend or build an account from the ground up. An in-house hire usually covers only part of that.

Why use PinPoint Media for paid search instead of managing Google Ads in-house?

PinPoint Media is a Google Premier Partner 2025, and its PPC management covers feeds, tracking, bidding and testing together in one team. That helps brands that want to scale Google Shopping, recover wasted PPC spend or build an account from the ground up. An in-house hire usually covers only part of that.