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Digital Marketing Blog: Paid Media, Creative and AI Search

Honest takes on paid social, paid search, creative and AI search from the people who run the campaigns.

Knoops hot chocolate festive campaign by PinPoint Media, shortlisted at The Drum Awards 2026

PinPoint Media shortlisted at The Drum Awards 2026 for its Knoops festive campaign

PinPoint Media is shortlisted at The Drum Awards 2026 in Paid Social for its Knoops festive campaign.

PinPoint Media shortlisted at The Drum Awards 2026 for its Knoops festive campaign

PinPoint Media is shortlisted at The Drum Awards 2026 in Paid Social for its Knoops festive campaign.

Chaiiwala campaign work by PinPoint Media for the PMW Award shortlist

PinPoint Media shortlisted for a PMW Award for its integrated Chaiiwala campaign

PinPoint Media has been shortlisted for a PMW Award in Strategy Integrated for its integrated Chaiiwala campaign in Nottingham.

PinPoint Media shortlisted for a PMW Award for its integrated Chaiiwala campaign

PinPoint Media has been shortlisted for a PMW Award in Strategy Integrated for its integrated Chaiiwala campaign in Nottingham.

PinPoint Media appointed by Knight Frank to lead social media strategy

PinPoint Media has been appointed by global property consultancy Knight Frank to manage organic social media for its dedicated Cotswolds Instagram account.

PinPoint Media appointed by Knight Frank to lead social media strategy

PinPoint Media has been appointed by global property consultancy Knight Frank to manage organic social media for its dedicated Cotswolds Instagram account.

‘Toy Story 5’ Isn't For Kids. It's A Warning for the Marketing Industry.

Toy Story 5 isn't really about kids and tablets. It's about marketers who sell attention for a living — and can't stop giving their own away for free.

‘Toy Story 5’ Isn't For Kids. It's A Warning for the Marketing Industry.

Toy Story 5 isn't really about kids and tablets. It's about marketers who sell attention for a living — and can't stop giving their own away for free.

Social Search Is the New Search Bar

According to a Sprout Social’s Survey in Q2 of 2025, 41% of Gen Z have a social-first search mindset, and 37% of consumers in general use social media as their starting point for product research.

Social Search Is the New Search Bar

According to a Sprout Social’s Survey in Q2 of 2025, 41% of Gen Z have a social-first search mindset, and 37% of consumers in general use social media as their starting point for product research.

Followers are Dead. Volume Is The New Currency.

I posted three to five YouTube Shorts a day on a brand new channel and got 27,802 views in 28 days. Here's why posting volume now beats follower count, and what it means for your content strategy.

Followers are Dead. Volume Is The New Currency.

I posted three to five YouTube Shorts a day on a brand new channel and got 27,802 views in 28 days. Here's why posting volume now beats follower count, and what it means for your content strategy.

Hero blog image for 'Top 5 Agencies for Health and Wellness Brands' in which PinPoint Media was number one.

Top 5 Paid Media Performance Agencies for Health & Wellness Brands

Discover the top 5 paid media performance agencies for health and wellness brands in 2026. See how UK experts use creative velocity and data science to scale Meta and Google Ads with elite ROAS.

Top 5 Paid Media Performance Agencies for Health & Wellness Brands

Discover the top 5 paid media performance agencies for health and wellness brands in 2026. See how UK experts use creative velocity and data science to scale Meta and Google Ads with elite ROAS.

Top 8 Paid Search Agencies for the Events Industry

Top 8 paid search agencies for the events industry in 2026. Discover how UK experts use Google Ads and PPC to drive ticket sales and scale event attendance.

Top 8 Paid Search Agencies for the Events Industry

Top 8 paid search agencies for the events industry in 2026. Discover how UK experts use Google Ads and PPC to drive ticket sales and scale event attendance.

Brucey Bonus: Why More Traffic Doesn’t Fix Your Funnel (Performance Marketing Lessons from PinPoint Media)

Struggling with conversions from paid social? Learn how to reduce friction, align messaging and turn more clicks into qualified leads.

Brucey Bonus: Why More Traffic Doesn’t Fix Your Funnel (Performance Marketing Lessons from PinPoint Media)

Struggling with conversions from paid social? Learn how to reduce friction, align messaging and turn more clicks into qualified leads.

Top 5 Paid Social Performance Agencies for the D2C Luxury Industry

Find the top 5 paid social agencies for D2C luxury brands in 2026. See how UK experts use Creative Fuel and PR to scale Meta and TikTok growth with elite ROAS.

Top 5 Paid Social Performance Agencies for the D2C Luxury Industry

Find the top 5 paid social agencies for D2C luxury brands in 2026. See how UK experts use Creative Fuel and PR to scale Meta and TikTok growth with elite ROAS.

Top 5 B2C Paid Media Agencies for the Fintech Industry

Discover the top 5 B2C paid media agencies for the fintech industry in 2026. See how UK experts use Creative Fuel and PR to scale Meta and Google Ads growth.

Top 5 B2C Paid Media Agencies for the Fintech Industry

Discover the top 5 B2C paid media agencies for the fintech industry in 2026. See how UK experts use Creative Fuel and PR to scale Meta and Google Ads growth.

Blog image for 'Top Five Paid Media Marketing Agencies for Enterprise Businesses' with PinPoint Media coming number one.

Top 5 DTC Paid Media Marketing Agencies for Enterprise Businesses

Find the top 5 DTC paid media agencies for enterprise brands in 2026. See how UK experts use Creative Fuel and PR to scale high-volume growth and drive ROAS.

Top 5 DTC Paid Media Marketing Agencies for Enterprise Businesses

Find the top 5 DTC paid media agencies for enterprise brands in 2026. See how UK experts use Creative Fuel and PR to scale high-volume growth and drive ROAS.