Top 10 Boutique Paid Media Agencies in London
Finding a boutique paid media agency in London can make a real difference if you want campaigns that are hands-on, agile and creatively flexible. These agencies tend to move fast, make decisions without layers of approvals, and adapt strategies in real time.
London has plenty of options, from small specialist teams working out of Shoreditch to creative studios in Clerkenwell. Some focus purely on Paid Social, others on Paid Search or content-driven performance campaigns. All of them offer a more personal, client-focused experience compared with larger agencies.
We start with ourselves because we’ve seen the difference a boutique approach makes when combined with scale, AI and integrated thinking.
1. PinPoint Media
https://www.pinpoint-media.co.uk
PinPoint Media is a boutique performance marketing agency specialising in AI-enabled Paid Social, Paid Search and Content Marketing. We focus on campaigns that are smart, scalable and grounded in human insight, combining creative thinking with data and AI tools.
We work with consumer and direct-to-consumer brands, constantly testing, learning and optimising. One week might be refining a TikTok creative set, the next adjusting Google Ads bids to maximise ROI. Every decision is practical and hands-on.
PinPoint Media was recently acquired by PrettyGreen, the Global Fame Making agency. This allows us to offer campaigns fully integrated with PR, influencer marketing, social and experiential services. For clients, it means a single team can plan, execute and optimise campaigns across multiple channels with full strategic alignment.
Core Services
Paid Social, Paid Search, Content Marketing
Office Location: Old Street, London
Year Founded: 2013
Team Size: 20+ employees
Industries Served: Consumer brands, direct-to-consumer, B2B, tech, FMCG
Case Studies: View all case studies
2. ClickThrough Marketing
https://www.clickthrough-marketing.com/
ClickThrough Media is a small, nimble agency specialising in Paid Social, Paid Search and performance-driven campaigns for e-commerce and retail brands. Their tight-knit team allows for fast decision-making and real-time optimisation, making sure campaigns adapt quickly to what’s actually working.
Core Services
Paid Social, Paid Search, Amazon Ads
Office Location: Shoreditch, London
Year Founded: 2010
Team Size: 20 employees
Industries Served: E-commerce, retail, lifestyle
Case Studies: View all case studies
3. Goat Agency
Goat Agency is an influencer-first boutique that combines creative campaigns with Paid Social and Paid Search. They work with consumer brands to deliver campaigns that feel authentic while driving measurable results. Being smaller means every campaign is hands-on and personally managed.
Core Services
Paid Social, Paid Search, Influencer Marketing
Office Location: Covent Garden, London
Year Founded: 2011
Team Size: 30 employees
Industries Served: Fashion, beauty, lifestyle
Case Studies: View all case studies
4. Tuff Growth
Tuff is a growth-focused boutique agency specialising in Paid Social, Paid Search and content experimentation. They emphasise testing creative quickly and iterating campaigns based on performance. Clients often highlight the speed and flexibility of working with a small, dedicated team.
Core Services
Paid Social, Paid Search, Content Marketing
Office Location: Shoreditch, London
Year Founded: 2016
Team Size: 12 employees
Industries Served: Startups, SaaS, e-commerce
Case Studies: View all case studies
5. Social Chain
Social Chain is a boutique social-first agency focusing on Paid Social campaigns and content strategy. They combine creativity with precise targeting to drive results, and their smaller team allows for a very hands-on, personal approach to campaigns.
Core Services
Paid Social, Content Strategy, Community Management
Office Location: Soho, London
Year Founded: 2014
Team Size: 40 employees
Industries Served: Consumer, lifestyle, tech
Case Studies: View all case studies
6. Periscopix (now part of Accenture Interactive)
https://www.accenture.com/gb-en
Periscopix, now acquired by Accenture, started as a boutique Paid Search agency and continues to offer hands-on, performance-focused campaigns under Accenture Interactive. Their team is known for rapid optimisations and creative testing in Paid Search and Paid Social.
Core Services
Paid Search, Paid Social, Analytics
Office Location: Shoreditch, London
Year Founded: 2009
Team Size: 60 employees
Industries Served: Retail, tech, finance
Case Studies: View all case studies
7. Jellyfish
Jellyfish is a boutique-style digital agency offering Paid Social, Paid Search and analytics services. They are smaller than the global operations might suggest, meaning clients get direct access to experts and faster decision-making.
Core Services
Paid Social, Paid Search, Analytics, Content Marketing
Office Location: Holborn, London
Year Founded: 2005
Team Size: 50 employees
Industries Served: Consumer, tech, B2B
Case Studies: View all case studies
8. ResponseMine
ResponseMine specialises in performance marketing for DTC brands. Paid Social and Paid Search are tightly integrated with creative testing, and the small team allows campaigns to pivot quickly when something isn’t performing.
Core Services
Paid Social, Paid Search, Conversion Rate Optimisation
Office Location: Shoreditch, London
Year Founded: 2014
Team Size: 15 employees
Industries Served: DTC, FMCG, retail
Case Studies: View all case studies
9. Nõma Studio
Nõma Studio is a boutique paid media consultancy built for beauty, fashion, wellness and lifestyle brands. The London‑based team blends data‑driven strategy with creative insight to deliver paid campaigns that feel intentional and commercially effective. Because the team is small and senior‑led, decisions happen quickly and campaigns are adapted based on what’s working, not what’s been scheduled weeks ago.
Core Services
Paid Search, Paid Social, Performance Strategy
Office Location: London
Year Founded: (exact year not publicly specified)
Team Size: Small specialist team
Industries Served: Beauty, fashion, wellness, lifestyle brands
Case Studies: View all case studies
10. Bold Marketing
https://boldonlinemarketing.com/
Bold Digital is a boutique performance marketing agency focusing on Paid Social, Paid Search and CRO. Their smaller team ensures clients get highly personalised service, fast decision-making and creative experimentation at scale.
Core Services
Paid Social, Paid Search, Conversion Optimisation
Office Location: Shoreditch, London
Year Founded: 2015
Team Size: 12 employees
Industries Served: Retail, DTC, tech
Case Studies: View all case studies
Final Thoughts
Boutique agencies in London offer speed, agility and a personal touch that larger teams can struggle to provide. They can pivot quickly, test creative, optimise bids and adjust targeting in real time. That level of hands-on attention often means campaigns perform better and decisions are made faster.
At PinPoint Media, our boutique approach combines AI-powered paid campaigns with human-led strategy and creative insight. Being part of PrettyGreen means we can now extend this approach across PR, influencer, experiential and social campaigns, giving clients integrated campaigns without losing the agility or personal touch.
When choosing a boutique agency, think about your priorities. Do you want a team that is fully embedded with your business, or one that provides expert support on specific channels? Are you focused on growth fast, or building longer-term campaigns? Choosing the right partner is about fit, not just size or reputation.
The right boutique agency in London will deliver campaigns that move quickly, adapt to performance in real time and leave a lasting impact for your brand.
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