It's been a busy fortnight in the social media world! Here's a rundown of the biggest updates you might have missed:

X (formerly Twitter) Updates:

• Algorithm Shift: X is tweaking its algorithm to prioritise engaging content, potentially reducing political visibility.

• Creator Monetisation: Creators now earn based on platform contribution, not just ad views, with a concurrent X Premium+ price increase.

• Video Tab Launch: A dedicated video tab has been rolled out, enhancing video discovery.

Threads Updates:

• Personalised Display Names: Users can now customise their display names.

• Profile Cover Image Trials: Cover image functionality is being tested to enhance profile presentation.

• Instagram Badge Control: Users can now hide the Threads badge on their Instagram profiles.

Bluesky Social Updates:

• Trending Topics Introduced: Bluesky now features trending topics for easy discovery of popular conversations.

• User Base Growth: Bluesky has surpassed 25 million users, indicating platform expansion.

TikTok Updates:

AI Feature Suite:

• AI-powered group photo creation (AI Group Shot).

• Personalised AI avatars (AI Self).

• AI-generated caption suggestions. Keywords:

• AI-assisted meme creation.

Instagram Updates:

• Extended Reel Lengths: Reels now support up to 3 minutes of content.

• Vertical Grid Layout: The profile grid has been updated to a vertical thumbnail alignment.

• WhatsApp Integration: Users can link their WhatsApp profiles to their Instagram Accounts Centre.

• Threads Analytics Access: Mobile users can now access post analytics for Threads.

General Social Media Trends:

• AI Integration Expansion: AI is being increasingly incorporated across platforms.

• Video Content Dominance: Video remains a key focus, with platforms introducing new features.

• Creator Economy Advancements: Platforms are enhancing support for content creators.