Top Content Trends for 2022
As we near the end of 2021, we have started to look towards 2022 and what this new year will bring. So, we’ve dusted off our crystal ball to look at which areas we predict will be key for content during the next year. Virtual and Augmented Reality Facebook has been dipping its toe […]
What Marketers Should Know to Make Effective Videos
Video marketing is an amazing way to engage with people and get your message out there. However, it can be tricky to make a video that truly resonates with viewers and converts them into customers. In this post, we will go over some of the best practices for making effective videos that you can […]
Looking Back at the 2021 Content Trends
At the beginning of the year we looked into our crystal ball to predict the biggest trends. Now, we’re revisiting these predictions to look at where we got it right (and really wrong) and the BIG content trends that we didn’t predict! Where we got it right Video Content Video is still one of […]
Award-Winning Podcast ‘Success Is In the Mind’ Confirms Coronation Wealth as Headline Sponsor for 4th Series
The inaugural podcast for PinPoint Media, Success Is In The Mind launched in the August of 2020, amid the height of the pandemic and earlier this year won at the Campaign Publishing Awards Business Media Podcast of the Year as it “ fully met its criteria through a podcast with a great deal of potential. […]
VR, AR, XR and MR – how you should take advantage of immersive tech
Let customers try before they buy A great way of using augmented reality is through apps that help customers to try products before they buy, from viewing products in your space to products on your face! Home furnishing brand IKEA’s AR app shows how furniture will look in your home, in comparison L’Oreal’s Makeup Genius allows you to explore […]
5 Reasons To Use Video For Your Employee Events
Whatever the size of your business, there will be events in your company calendar. Whether it’s important internal team calls, or a social Christmas party to celebrate employee achievements throughout the year, these events will generate an opportunity for all, or the majority of your employees to connect digitally. Using video for employee events […]
5 Reasons to Use Video for Employee Onboarding
1 – It’s a Great Way to Introduce Culture Culture is particularly hard to describe as it’s something that really, you need to experience. Over time new employees will absorb the office and company culture, however video can be a great way to fast-track that process. A short video that introduces the company culture, including […]
5 Tips for a Good Work/Life Balance
1 – Curb Checking Emails Out of Hours Checking your emails is such a small thing, but a single click can open the floodgates to worrying about and doing work out of hours. Each of our team has a different approach, but we agree that avoiding work emails (and that company WhatsApp group) in your […]
Oliver Bruce Opens £7m Brunel Building at SGS College
PinPoint Media Managing Director Oliver Bruce headed back to his roots last weekend with a visit to his old college. He visited South Gloucestershire and Stroud College (SGS) to help open their new £7m Brunel Building alongside West of England Metro Mayor Dan Norris. Oliver was also among the first to check out the colleges […]
So You Want To Talk About TikTok
Ease of Use With all the creative tools available right on the mobile app, it’s super easy for anyone to create their own TikToks. If you hop on and look at the trends, people and businesses are making their own versions of other marketing campaigns. Take the iconic Skittles Midas Touch advert. A low budget […]
