Royal International Air Tattoo Marketing

This year we were appointed to take over the full marketing & communications plan for the Air Tattoo.  Our mission? To “take them to the next level”. 

Play Video
cs up icon
£ 0 Million
revenue generated
cs up icon
0
Engagements
cs up icon
0 %
increased impressions across social media channels

01

The Brief

The Royal International Air Tattoo (RIAT) briefed us to take their marketing ‘to the next level’ with a 360 marketing campaign including social media, paid digital advertising, traditional out of home & digital out of home.

02

The Challenge

RIAT wanted to expand their reach to new audiences without alienating their current one.

This meant finding the balance between reminding legacy fans of what they love about the event whilst also hero-ing the new elements to attract new audiences.

03

The Outcome

We created a full 360 plan for RIAT. So far this year we have launched their TikTok channel, run paid & organic social media activity.

With over £5 Million worth of tickets, selling out the event on Friday, Saturday and Sunday we managed smash all our targets and set the record for selling out the event!

Want the same results?

Get in touch to see how we can help you today

You may also like...

Huboo TikTok Certified
Grew pipeline to £1.7m+
RIAT 2023 360 Marketing Campaign
CANNA UK Paid & Organic Social Media
15million + Impression
CIISec Live 2022 Conference
Full Event Management & Comms

Project details

Send us a message and one of our experts will be in touch shortly.

right arrow yellow

"*" indicates required fields

Procurement

Send us a message and one of our experts will be in touch shortly.

right arrow yellow

"*" indicates required fields