Nyetimber – META

cs nyetimber logo

cs nyetimber


The Brief

Nyetimber is a prestigious English sparkling wine producer renowned for its high-quality, traditional method wines. Our goal was to expand Nyetimber’s direct-to-consumer sales from their ecommerce website via targeted social media ads, increasing visibility for the brand, its sponsored events, and key product launches.


The Challenge

We supported Nyetimber by developing a comprehensive full-funnel campaign. At the top-of-the-funnel, we utilised a Brand Awareness Thruplay campaign to engage users with branded video content for over 15 seconds. This was followed by structured conversion campaigns using a wide range of audience targeting—broad, specific demographic and interest-based, custom, lookalike, and Advantage+—to drive cost-effective customer acquisition year-round. Lower in the funnel, we utilised pixel-based and first-party data for remarketing and retention campaigns to drive repeat purchases and build customer lifetime value.

cs nyetimber
cs nyetimber hero


The Outcome

Cost per conversion decreased 43% in Q4 2023, resulting in a 77% increase in conversions and 77% higher ROAS YoY.

Top-of-funnel brand campaigns saw an 181% YoY increase in CTR in Q4 2023, driving exceptional brand engagement.

AOV increased 41% YoY in Q4 2023 due to successful strategies encouraging higher-value purchases.

Want the same results?

Get in touch to see how we can help you today

You may also like...

HSBC - Topic & Narrative Strategy
DryDrinker - Search & Social
RIAT 2023 360 Marketing Campaign
PayZe - GTM Strategy

Project details

Send us a message and one of our experts will be in touch shortly.

right arrow yellow

"*" indicates required fields