MoveMee

Woman stands next to a suitcase
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75 %
Increase

Lorem ipsum dolor sit amet, consetetur sadipscing elitr, sed diam nonumy eirmod tempor invidunt ut labore et dolore magna aliquyam erat.

75 %
Increase

Lorem ipsum dolor sit amet, consetetur sadipscing elitr, sed diam nonumy eirmod tempor invidunt ut labore et dolore magna aliquyam erat.

The Brief

MoveMee were launching a revolutionary new app that allows you to rent a car when you go on holiday without going to a desk or standing in a queue. Instead, it lets you pick the car you want, guides you to where it is and open it without a key. 

 

The project was in beta stage, so MoveMee needed content to help present to investors, raise funds and launch the app. They provided us with the concept of a presenter talking through the stages of car hire and wanted it done in a studio, but still show how the app could transform car hire.

The Challenge

We had just one week to cast the presenter, 10 extras, get 10 members of crew, source a studio (that could fit a car in!), get the set ready and write the script. We also needed to make the presenter talking to the camera engaging and for the content to flow smoothly whilst explaining how the app works. To add to the drama, one of the extras didn’t turn up and the only person who fitted the costume was the producer who had to step in!

MoveMee Logo

The Solution

We broke down all the requirements into manageable challenges and then split responsibility across the production team, covering script writing, equipment, crew, logistics, props, costumes and casting.

The script was written in a specific tone of voice with humour added in to keep it interesting and entertaining. We also had transitions, such as the presenter driving in and out of frame, to keep it seamless.

“They are a pleasure to work with, extremely flexible and accommodating, while bringing extensive knowledge and experience to the table. Their work and direction is always the highest quality, and their dedicated team always go over and above to ensure that every project delivers beyond our expectations.”

Richard Lowden - Founder & CEO
MoveMee

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